Week 4: CDM Design Lens #3: Graphic Design
Opening Questions
- How do visual elements guide attention and shape interpretation?
- What can a graphic composition communicate before any words are read?
- How can graphic choices reinforce or challenge an identity?
Learning Goal
Identify key graphic design elements—including typography, color, imagery, layout, and hierarchy—and use them to analyze how visual communication creates meaning.
Lecture Materials
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In-class Activity
- Short lecture
- Group discussion using D:Branch
Assignments
- 🎬 FC Watch ‘Product Design Elements.’ Due: Sep. 29
- 📤 Deliverable 3 Use D:Branch to examine graphic-design elements and explain how alternative decisions influence meaning, perception, and communication. Due: Sep. 29
Key Takeaways
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Related Readings
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Next Week Preparation
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