Week 3: CDM Design Lens #2: Art + Business
Opening Questions
- How can artistic value and commercial value coexist in the same design?
- What trade-offs arise when creative expression becomes part of a business?
- How can a business model change who can access, experience, or value an artwork or design?
Learning Goal
Examine the relationship between artistic expression and business value, and evaluate how markets, audiences, and business models influence creative design decisions.
Lecture Materials
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In-class Activity
- Short lecture
- Group discussion
Assignments
- 🎬 FC Watch ‘Graphic Design Elements.’ Due: Sep. 22
- 📤 Deliverable 2 Analyze how artistic and business considerations interact, compare alternative design decisions, and explain their implications. Due: Sep. 22
Key Takeaways
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Related Readings
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Next Week Preparation
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